Your question: How much did NBC pay for Tokyo Olympics?

The Last Olympian

Will NBC make money on the Olympics?

NBCUniversal CEO Jeff Shell concedes that linear ratings for the 2020 Tokyo Olympics have been lower than expected, but says the company will still book a profit on the star-crossed Games.

How much did ABC pay for Olympics?

Ultimately though, NBC bought the rights to the Atlanta Games for $456 million, edging out ABC by $6 million.

How much did Comcast pay for the Olympics?

Comcast’s NBCUniversal media conglomerate spent $1.1 billion on the broadcast rights for the Tokyo Games. The company booked $1.5 billion in Olympic tv commercial sales for the spectacle, which was rescheduled from last year because of the COVID-19 Pandemic.

How bad are the Olympic TV ratings?

More Stories by Etan. NBC’s Tokyo Olympics primetime coverage pulled in an average 15.5 million viewers, down 40 percent from the average 26.7 million primetime viewers for the 2016 Games in Rio de Janeiro.

How many years does NBC have the Olympics?

It has become one of the most popular programs on USA television every four and then two years. The Olympics is exclusively broadcast on NBC and NBCUniversal’s TV Networks in the United States since 1988 for the Summer Olympics and 2002 for the Winter Olympics.

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Is Peacock free for Olympics?

Fans of the Olympics can watch Peacock for free (with ads) or pay $4.99 a month for Peacock Premium. The free version of Peacock will include access to the live coverage and replays of the 2021 Olympics that will be broadcast within the app.

How much are ads during the Olympics?

The 2020 Olympics in 2021

It has always been expensive to advertise during the Olympic Games, but this year, the numbers have gone up. Basic, four-year sponsorship packages start at $200 million.